Fueling your training and races shouldn’t be complicated. That’s why we created the Fuel Guide: a simple, science-backed system designed to help you train smarter, race harder, and recover faster.
Whether you’re a marathon runner, triathlete, or cyclist, your Fuel Guide gives you everything you need to make informed nutrition decisions, so you can focus on what matters most: performing at your best.
Here’s exactly what’s inside, how it works, and why athletes love it.
Why the Fuel Guide exists
We get it - sports nutrition can be overwhelming. With so many products, advice, and strategies out there, it’s easy to feel unsure about what to use, when to take it, or how to fuel effectively.
Have you ever struggled with energy crashes during a race? Or wondered if you’re eating enough to recover properly? These are the challenges athletes face every day - and they’re exactly why we created the Fuel Guide.
The Fuel Guide takes the guesswork out of your nutrition strategy. It’s a tool that simplifies your plan, breaking it down into actionable steps tailored to your specific needs. Whether you're training or racing, the Fuel Guide gives you confidence that your fueling strategy is on point.
What’s in the Fuel Guide?
Your Fuel Guide includes four key components:
What you need and why: A breakdown of essential products tailored to your needs, with an explanation of how each supports your energy, hydration, and recovery.
Your training or race-day plan: A detailed guide to help you fuel and hydrate effectively before, during, and after your training or race.
Your Intake Timeline: A personalised timeline showing exactly when to take each product for optimal performance.
Your product overview and discount: A list of recommendations based on your goals, plus an exclusive discount to help you get started.
The Fuel Guide is designed to fit seamlessly into your routine, whether you’re training, racing, or recovering. Here’s how it works:
Start with your personalised breakdown: Think of this as your nutrition foundation. The Fuel Guide explains what you need and why, so you can feel confident in your plan from day one.
Follow your race-day plan: Heading into a marathon or triathlon? The guide provides a step-by-step fueling plan for before, during, and after your event, ensuring you’re ready to perform at your best.
Use the Intake Timeline as your guide: Timing is key. The guide’s timeline shows you exactly when to take each product - so you can stay fuelled without overthinking it.
Build confidence with product recommendations: Finally, the guide includes a curated selection of products that match your needs. Each recommendation is supported by science, making it easier than ever to fuel smarter.
Training for a marathon? The timeline ensures you’re consistently fuelled across long runs. Tackling a triathlon? Your race-day plan helps you stay energised and hydrated through every stage.
What makes the Fuel Guide different?
Have you ever felt overwhelmed by sports nutrition? Or found yourself second-guessing your fueling choices mid-race? The Fuel Guide was designed to solve these problems.
Here’s what sets it apart:
Clarity over complexity: Everything you need to know about fueling is broken down into straightforward, actionable steps.
Science you can trust: Every recommendation is based on research and developed in collaboration with sports nutrition experts.
Practical, not overwhelming: The Fuel Guide fits into your routine without adding unnecessary hassle—whether you’re training for a local race or a major competition.
The Fuel Guide doesn’t just provide advice—it gives you a system that works.
Why the Fuel Guide works
Fueling is about more than just eating or drinking—it’s about timing, balance, and making every effort count.
Here’s why the Fuel Guide makes a difference:
It simplifies the process: Ever wondered when to take your next gel or how much hydration you need during a race? The guide lays it all out, step by step, so you can focus on your performance.
It’s grounded in science: Our Before, During, Aftersystem aligns with proven principles of sports nutrition, helping you fuel effectively at every phase of your effort.
It prepares you for the unexpected: From race-day nerves to mid-session fatigue, the guide ensures you’re always ready with a clear plan and the right tools.
The Fuel Guide works because it’s designed with your performance in mind—making every session and race an opportunity to excel.
It’s tailored specifically to your goals and needs. In just 3 quick questions, you’ll get a free, science-backed plan trusted by over 50 thousand athletes to optimise performance.
Follow the plan.
Use the breakdowns, race-day plan, and timeline to optimise your performance and recovery.
Try the products with an exclusive discount.
As part of the Fuel Guide, you’ll receive 20% off your first order.
Why it’s time to fuel smarter
Every training session and race is an opportunity to push your limits—but only if you’re fueling the right way. The Fuel Guide gives you the clarity and tools you need to make every effort count.
It’s time to simplify your nutrition and focus on what matters most: your performance.